Real Estate Marketing and Innovation: A Survey
This time of year, agents and marketers are looking around for fresh new ideas and innovative products/services that they would like to implement over the coming year. In regards to real estate, this could mean reassessing an advertising budget and reallocating it to something new, investing in new equipment or software for your website, purchasing upgraded marketing materials, or contracting out part of your day to day to streamline your workflow. More and more often in my daily internet wanderings, I am finding high quality video presentations of homes for sale. I get a lot of my information from the PFRE Blog, and today I’d like to sound off on a recent topic presented on it. (more…)